The Bloomify Blog
3 ways to show your brand some love
Your brand deserves love too! This Valentine’s Day, explore three ways to add heart and meaning to your branding—whether through small updates, a refresh, or a complete rebrand.
Keeping up with design trends
Keeping up with design trends is key to staying fresh and relevant. In this post, we share tips to help you modernise your design whilst staying true to your brand’s identity. Learn how to incorporate trends without losing your unique style.
Embracing simplicity
Less is more when it comes to design. In this post, we share tips to help your business embrace simplicity and create a clear, impactful brand. Learn how to refine your design to communicate your message effectively and engage your audience.
5 ways to incorporate inclusivity
Good design is for everyone. In this post, we share tips to help your business bloom by ensuring your brand is inclusive. Discover how to make your designs more accessible, represent diverse communities, and foster a sense of belonging.
Telling a compelling story
People connect with stories. Your brand’s design should go beyond aesthetics - it should narrate your journey, mission, and values in a way that resonates. Learn how to craft a compelling visual story that builds trust and engagement.
3 ways to design more consistently
Creating a strong brand starts with consistency. From colours and fonts to messaging and templates, keeping your design elements aligned builds trust and recognisability. Learn why it matters and how to achieve it effortlessly.
The importance of visuals
Our brains are wired to love visuals—they process them faster, remember them longer, and respond to them more emotionally than words. Discover three fun facts about why visuals matter and how you can use them to enhance your brand.
Making a BIG impact with a small card…
Business cards may be small, but their impact can be mighty. Learn six creative ways to design a business card that not only shares your contact details but also leaves a lasting impression.
Honest (but nice) letters from a designer…
Designing your own business graphics can be fun—but it’s easy to get tangled in fonts, lost in logo ideas, or overwhelmed by colour choices. In this post, we share honest (but nice) advice to help you enhance your brand with simple design tips.
Case study: brand refresh for Katie’s Style
Katie is a personal stylist for female business owners, helping them to boost their confidence. She had an old logo which she didn’t feel suited her business and her ideal clients so she came to us for a refresh. Have a read through the whole process and see the result we achieved for Katie…
Case study: design for Cymorth Addysg
Helen, director of Cymorth Addsyg, approached us last year and asked if we could create a visual identity for her business. Since then, we've been creating a series of designs and assets for her business.
Case study: branding for Cymorth Addsyg
Helen, director of Cymorth Addsyg, approached us last year and asked if we could create a visual identity for her business. Loving everything about her business and where she aims to take it, we were excited to work with her on this project!
7 tools to enhance your designs and improve your workflow 🙌
In this fast-paced world of business, every tool that saves time and enhances quality is a game-changer. Here are seven helpful tools designed to improve your workflow and make an impact, whether you’re refreshing your brand, tackling design tasks, or staying organised. From AI-driven colour palette generators like ColorMagic to the flexibility of Canva’s Bulk Edit feature, each of these tools has a unique superpower to offer your business. Have you tried any of them yet?
3 ‘Golden’ rules for your own rebrand
Earlier this week, Tate & Lyle (now owned by American Sugar Refining Inc.) revealed their new branding for Lyle’s Golden Syrup. If you haven’t seen the buzz yet, in short: the new lion icon has caused up‘roar’ amongst loyal customers and followers…
2024 design trends and predictions 💡 👀
Bloom Creative dives into the latest design trends shaping 2024. Discover the resurgence of gradients, bold colour palettes, the influence of AI in design, and the eclectic style fusions of today. Learn how to keep your brand current with these innovative trends and creative insights.
Case study: a logo refresh for eleVAte Virtual Assistant Services
Ready to elevate her brand, Tina from eleVAte Virtual Assistant Services teamed up with Bloom Creative for a professional logo refresh. Our collaboration transformed her DIY logo into a bold, meaningful design that reflects her business growth. Read more about how we approached her goals and created a brand identity she loves.
The art of visual hierarchy: make the important stuff stand out
Graphic design isn’t just about creating something beautiful—it’s about guiding your audience through information. This post shares practical tips on how to build visual hierarchy so that the most important parts of your design always get noticed first.
Student workshop logo results: The Sustainable Sweet Shop
Imagine a day spent with 25 budding creatives, each designing a brand logo from scratch. In this workshop, students developed eco-friendly logos for The Sustainable Sweet Shop, combining sustainability with vibrant design. Discover how they created concepts that capture the brand's commitment to indulgent, responsible treats.
Know your brand: how to strengthen your visual identity
In this post, we dive into branding essentials to help your business stand out. From curating your colour palette and fonts to defining your image style, we offer practical tips for crafting a powerful brand presence.
Web copy or web design - which should come first?
Web design and copy are equally important, but should one come before the other? In this guest post, conversion copywriter Gillian Jones explains why creating web copy first often results in more effective websites, improving SEO, navigation, and conversion rates. With a strong relationship between designer and copywriter, copy-first development ensures your brand story flows smoothly from one section to the next. Gillian shares key insights for making your website both user-friendly and Google-friendly, including tips for using wireframes and templates that make copy integration seamless.